The Simms brand is renowned in fly fishing for its high-quality clothing and equipment. They focus on utilizing durable materials to ensure their products can withstand the demanding conditions of fly fishing.

For instance, their cold weather gear can handle frigid conditions while their sun protection apparel protects anglers from harmful UV rays. Their clothing is also designed to provide breathable comfort.

Convenience

Many shops online sell wading gear and fishing accessories, including fly fishing waders. The Company also offers fishing jackets, backpacks, and rain gear. The Company also provides logo hats, shirts, pants, and shorts.

Its shell fabric blocks water and is incredibly breathable, while its lighter, more streamlined Hyalite rain shell offers the same level of breathability. It packs up easily into a backpack for a backcountry send and is durable enough to withstand the abuses of camping trips.

While some dealers have been quick to lambast Simms for its decision to begin selling direct, others see the move as a sign of good things to come. In an interview w, they emphasized that specialty matters most to Simms and that their new approach will ultimately support the shop owners that built the brand. They also noted that the Company will prioritize inventory for their authorized retailers. This is an excellent thing for the industry and a welcome change from the discounting practices of some other online sellers.

Better Selection

One of the top names in fly fishing equipment and apparel, Simms produces everything from waders to gloves to boots. They’re known for their high-quality products and attention to detail. They also offer some of the most innovative solutions to problems anglers face on the water.

One example is the patented front and back leg seams on their Freestone waders. The design improves mobility and durability by eliminating bunching, creasing, and abrasion areas. This innovation is one of many that makes the brand’s waders stand out.

Moreover, simms clothing Canada is committed to removing barriers between the world’s rivers, lakes, and streams and those who fish them. Their gear is designed to help you feel longer and harder, no matter the conditions. Please browse their selection of Simms neoprene waders, waterproof bibs, and rain jackets to find the perfect solution for your next adventure. They also carry Simms base layering to keep you comfortable all day long.

Better Prices

Buying directly from Simms is also the best way to take advantage of special discounts and promotions only available to those purchasing. (The program offers priority shipping, a free return shipping option, and other perks.)

Simms announced earlier this year that it would begin selling its gear directly to consumers and stop allowing its authorized retailers to sell. The move came just ahead of Vista’s executive action to split into two companies: hunting and shooting gear, outdoor equipment, and apparel.

A retail manager and the buyer says he isn’t surprised about the decision to start selling direct. He believes it will ultimately benefit everyone in the fly fishing industry. But he isn’t as convinced about Simms banning retailers from selling.

Easy Returns

While some fly shops have taken to the internet to criticize Simms over its decision to begin selling direct to customers, a couple flesh and blood retailers that know Simms and its owners well are not surprised by the move. The Company will be dealing directly to consumers and banning\ sales which have served as conduits to new customers for many small specialty shops.

Some have a long history of prioritizing inventory for authorized Simms retailers and will continue to do so by establishing the brand as the leading supplier of sun-protecting, water-repelling, and wind-blocking technical fishing gear while focusing one eye on fisheries conservation and the other on supporting the community of independent, specialty fly shops that are the backbone of the sport. For these reasons, he is confident that the decision will ultimately strengthen the Company.